Start.io audiences
Buy Now, Pay Later Users
in Newark
overview
Active users of buy now, pay later (BNPL) digital payment services might be looking for better ways to finance their purchase or may not qualify for traditional credit cards. Based on mobile apps and various device data signals, the top mobile device for buy now, pay later users in Newark is Samsung Galaxy Note9.
Country
United States
City
Newark, New Jersey
Population
282,011
Area
24 sq mi
INSIGHTS ON Buy Now, Pay Later Users in Newark
Age
55 years and above 24.8%
45-54 years 24.8%
35-44 years 17.8%
25-34 years 19.4%
18-24 years 13.2%
Gender
Male (46.3%)
Female (53.7%)
Household income
Less than $25,000 31.6%
$25,000 to $39,999 13.8%
$40,000 to $59,999 11.1%
$60,000 to $74,999 5.9%
$75,000 to $99,999 13.2%
$100,000 to $149,999 21%
$150,000 and above 3.4%
Top devices
01 Samsung Galaxy Note9
02 Samsung Galaxy Note10+
03 Samsung Galaxy S10+
04 Samsung Galaxy S9+
05 Samsung Galaxy S9
5 most visited places/venues
01 Independence Park
02 Branch Brook Park
03 West End Avenue Park
04 Hunterdon Street Park
05 Pavonia-Marion Playground Pool
Updated: 07-2026