Start.io audiences
Car Owners
in Michigan

overview
As the industry evolves through technological advancements, there has been an uptick in owners seeking hybrid and electric cars. Some 29.4% of car owners fall in the 55+ age group. Other interesting statistics about car owners can be found in the charts below.


Country
United States
State
Michigan
Population
9,986,857
Area
56,539 sq mi

INSIGHTS ON Car Owners in Michigan
Age
55 years and above 29.4%
45-54 years 18.5%
35-44 years 26%
25-34 years 7.3%
18-24 years 18.8%
Gender
Male (33%)
Female (67%)
Household income
Less than $25,000 35.9%
$25,000 to $39,999 16.7%
$40,000 to $59,999 19.4%
$60,000 to $74,999 5.5%
$75,000 to $99,999 7.8%
$100,000 to $149,999 13.8%
$150,000 and above 0.9%
OS
Android (74%)
iOS (26%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 [DEVICE_MAKE] [DEVICE_MODEL]
04 Apple iPad1,1
05 Samsung Galaxy S23 Ultra
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Peterson
02 Intervale-Roselawn
03 Kern
04 Richard Allen
05 Jaycee Park
Updated: 07-2026