Start.io audiences
Car Owners
in New Zealand
overview
As the industry evolves through technological advancements, there has been an uptick in owners seeking hybrid and electric cars. Some 49.4% of car owners fall in the 55+ age group. Other interesting statistics about car owners can be found in the charts below.
Country
New Zealand
Population
4,783,063
Area
262,443 sq km
INSIGHTS ON Car Owners in New Zealand
Age
55 years and above 49.4%
45-54 years 10.7%
35-44 years 7.8%
25-34 years 10.6%
18-24 years 21.4%
Gender
Male (70.6%)
Female (29.4%)
OS
Android (90.2%)
iOS (9.8%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy S24 Ultra
03 Samsung Galaxy S23 Ultra
04 Apple iphone1,1
05 Samsung Galaxy S22 Ultra
Leading carriers
01 Spark
02 2degrees
03 Vodafone
Updated: 07-2026