Start.io audiences
Christmas Shoppers
in Belgium

overview
These statistics show insights and characteristics for Christmas shoppers who are interested in buying holiday decorations and gifts for their family and friends. Based on POI visits, mobile apps and various device data signals, of all the Christmas shoppers in Belgium, 37.3% are in the 55+ age group.


INSIGHTS ON Christmas Shoppers in Belgium
Age
55 years and above 37.3%
45-54 years 7.2%
35-44 years 5.8%
25-34 years 16%
18-24 years 33.7%
Gender
Male (63.4%)
Female (36.6%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy A52s 5G
03 Samsung Galaxy A51
04 Samsung Galaxy A71
05 Samsung Galaxy A53 5G
Leading carriers
01 Proximus
02 Orange
03 BASE
Updated: 07-2026