Start.io audiences
Christmas Shoppers
in New Zealand
overview
These statistics show insights and characteristics for Christmas shoppers who are interested in buying holiday decorations and gifts for their family and friends. Based on POI visits, mobile apps and various device data signals, of all the Christmas shoppers in New Zealand, 36.6% are in the 55+ age group.
Country
New Zealand
Population
4,783,063
Area
262,443 sq km
INSIGHTS ON Christmas Shoppers in New Zealand
Age
55 years and above 36.6%
45-54 years 8.8%
35-44 years 8.8%
25-34 years 15%
18-24 years 30.7%
Gender
Male (66.5%)
Female (33.5%)
OS
Android (90.4%)
iOS (9.6%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy S10+
03 Samsung Galaxy S22 Ultra
04 Samsung Galaxy S21 5G
05 Samsung Galaxy Note9
Leading carriers
01 Spark
02 2degrees
03 Vodafone
Updated: 07-2026