Start.io audiences
Coffee Enthusiasts
in Japan

overview
For many people, a morning cup of coffee is how they start the day. For coffee enthusiasts, a good cup of joe is like a religious experience. Looking into the characteristics of coffee enthusiasts in Japan, data shows 60.3% of coffee enthusiasts are in the 55+ age group. More information about this segment can be found in the following charts.


INSIGHTS ON Coffee Enthusiasts in Japan
Age
55 years and above 60.3%
45-54 years 15.9%
35-44 years 10%
25-34 years 5.7%
18-24 years 8.1%
Gender
Male (60.4%)
Female (39.6%)
OS
Android (89.1%)
iOS (10.9%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 Google Pixel 8a
04 Google Pixel 7a
05 SHARP AQUOS sense9
Leading carriers
01 Softbank
02 AU
03 AU
Updated: 07-2026