Start.io audiences
Department Store Shoppers
in Bakersfield
overview
Department store shoppers like the convenience of buying clothing, kitchen appliances, and a range of other products from one store. In Bakersfield, 30.5% of Department Store Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
United States
City
Bakersfield, California
Population
384,145
Area
148 sq mi
INSIGHTS ON Department Store Shoppers in Bakersfield
Age
55 years and above 30.5%
45-54 years 29.2%
35-44 years 10.8%
25-34 years 11.5%
18-24 years 18%
Gender
Male (43%)
Female (57%)
Household income
Less than $25,000 29.2%
$25,000 to $39,999 17.3%
$40,000 to $59,999 12.8%
$60,000 to $74,999 4.4%
$75,000 to $99,999 13.6%
$100,000 to $149,999 19.3%
$150,000 and above 3.5%
OS
Android (72.6%)
iOS (27.4%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung Galaxy S23 Ultra
05 Samsung sm-s901u
Leading carriers
01 Verizon
02 T-Mobile
5 most visited places/venues
01 Belo Garden
02 Cornell University
03 City Hall Park
04 Civic Space
05 Central Park
Updated: 07-2026