Start.io audiences
Department Store Shoppers
in New Jersey

overview
Department store shoppers like the convenience of buying clothing, kitchen appliances, and a range of other products from one store. In New Jersey, 41% of Department Store Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
State
New Jersey
Population
8,882,190
Area
7,354 sq mi

INSIGHTS ON Department Store Shoppers in New Jersey
Age
55 years and above 41%
45-54 years 25.2%
35-44 years 11.3%
25-34 years 8.7%
18-24 years 13.8%
Gender
Male (47.9%)
Female (52.1%)
Household income
Less than $25,000 30.9%
$25,000 to $39,999 12.7%
$40,000 to $59,999 13.7%
$60,000 to $74,999 5.9%
$75,000 to $99,999 11.6%
$100,000 to $149,999 22.7%
$150,000 and above 2.5%
OS
Android (71.4%)
iOS (28.6%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Independence Park
02 Branch Brook Park
03 Kohl's
04 West End Avenue Park
05 Weequahic Park
Updated: 07-2026