Start.io audiences
Discount Shoppers
in Boston
overview
Discount shoppers are always searching for the best deal on all types of products, from household goods to clothing and everything in between. In Boston, 32.3% of Discount Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
United States
City
Boston, Massachusetts
Population
692,600
Area
48 sq mi
INSIGHTS ON Discount Shoppers in Boston
Age
55 years and above 32.3%
45-54 years 26%
35-44 years 12.1%
25-34 years 12.5%
18-24 years 17%
Gender
Male (58%)
Female (42%)
Household income
Less than $25,000 30.2%
$25,000 to $39,999 10.2%
$40,000 to $59,999 15.2%
$60,000 to $74,999 6.2%
$75,000 to $99,999 15.4%
$100,000 to $149,999 21.2%
$150,000 and above 1.5%
OS
Android (82.2%)
iOS (17.8%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy A16 5G
04 Samsung Galaxy S23 Ultra
05 Samsung Galaxy S24 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Hale Park
04 Port of Boston
05 Erricola Park
Updated: 07-2026