Start.io audiences
Discount Shoppers
in Durham
overview
Discount shoppers are always searching for the best deal on all types of products, from household goods to clothing and everything in between. In Durham, 36.2% of Discount Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
United States
City
Durham, North Carolina
Population
278,993
Area
109 sq mi
INSIGHTS ON Discount Shoppers in Durham
Age
55 years and above 36.2%
45-54 years 23.9%
35-44 years 13.6%
25-34 years 10.3%
18-24 years 16%
Gender
Male (49.1%)
Female (50.9%)
Household income
Less than $25,000 31.8%
$25,000 to $39,999 18.4%
$40,000 to $59,999 18%
$60,000 to $74,999 5.2%
$75,000 to $99,999 15.2%
$100,000 to $149,999 9.6%
$150,000 and above 1.8%
OS
Android (78.2%)
iOS (21.8%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung Galaxy A15 5G
04 Samsung sm-s908u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Birchwood Park
02 Hillandale Golf Course
03 Ribbonwalk Nature Preserve
04 Charlotte Country Club
05 Firestone Community Park
Updated: 07-2026