Start.io audiences
Discount Shoppers
in Houston

overview
Discount shoppers are always searching for the best deal on all types of products, from household goods to clothing and everything in between. In Houston, 33.4% of Discount Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Houston, Texas
Population
2,320,268
Area
637 sq mi

INSIGHTS ON Discount Shoppers in Houston
Age
55 years and above 33.4%
45-54 years 26.7%
35-44 years 12.6%
25-34 years 10.1%
18-24 years 17.2%
Gender
Male (50.6%)
Female (49.4%)
Household income
Less than $25,000 35.2%
$25,000 to $39,999 17.4%
$40,000 to $59,999 16%
$60,000 to $74,999 6%
$75,000 to $99,999 10.6%
$100,000 to $149,999 13%
$150,000 and above 1.7%
OS
Android (79.7%)
iOS (20.3%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy A14 5G
04 Samsung sm-s908u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Moritz Pech Family Park
02 West End Park
03 Timbergrove Manor Park
04 Burnett-Bayland Park
05 Mud 257 Park
Updated: 07-2026