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Discount Shoppers
in Italy
overview
Discount shoppers are always searching for the best deal on all types of products, from household goods to clothing and everything in between. In Italy, 41.5% of Discount Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.
INSIGHTS ON Discount Shoppers in Italy
Age
55 years and above 41.5%
45-54 years 20.6%
35-44 years 8.4%
25-34 years 14.5%
18-24 years 15%
Gender
Male (72%)
Female (28%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy A33 5G
03 Samsung Galaxy A34 5G
04 Samsung Galaxy A13
05 Samsung Galaxy A14
Leading carriers
01 Wind
02 Vodafone
03 Tim
Updated: 07-2026