Start.io audiences
Discount Shoppers
in London

overview
Discount shoppers are always searching for the best deal on all types of products, from household goods to clothing and everything in between. In London, 44.5% of Discount Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United Kingdom
City
London
Population
8,825,001
Area
1,572 sq km

INSIGHTS ON Discount Shoppers in London
Age
55 years and above 44.5%
45-54 years 7.5%
35-44 years 11.2%
25-34 years 21.8%
18-24 years 15%
Gender
Male (76.3%)
Female (23.7%)
Top devices
01 Samsung samsung+galaxy+a16+5g
02 Generic Android 6.0
03 xiaomi Redmi+4
04 Samsung Galaxy S24 Ultra
05 Apple iphone1,1
Updated: 07-2026