Start.io audiences
Discount Shoppers
in Michigan

overview
Discount shoppers are always searching for the best deal on all types of products, from household goods to clothing and everything in between. In Michigan, 33% of Discount Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
State
Michigan
Population
9,986,857
Area
56,539 sq mi

INSIGHTS ON Discount Shoppers in Michigan
Age
55 years and above 33%
45-54 years 26.1%
35-44 years 13%
25-34 years 10.6%
18-24 years 17.2%
Gender
Male (31.3%)
Female (68.7%)
Household income
Less than $25,000 34.7%
$25,000 to $39,999 16.7%
$40,000 to $59,999 18.7%
$60,000 to $74,999 5.1%
$75,000 to $99,999 8.7%
$100,000 to $149,999 14.4%
$150,000 and above 1.7%
OS
Android (84%)
iOS (16%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Samsung Galaxy S23 Ultra
04 Samsung Galaxy A15 5G
05 Samsung sm-s901u
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Peterson
02 Intervale-Roselawn
03 Kern
04 Richard Allen
05 Jaycee Park
Updated: 07-2026