Start.io audiences
Domestic Car Owners
in Durham

overview
People choose to buy domestic cars for different reasons, but those buyers share many of the same characteristics. Of the consumers who are identified as domestic car owners in Durham, 37.2% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
City
Durham, North Carolina
Population
278,993
Area
109 sq mi

INSIGHTS ON Domestic Car Owners in Durham
Age
55 years and above 37.2%
45-54 years 25.1%
35-44 years 11.8%
25-34 years 8.6%
18-24 years 17.4%
Gender
Male (54.3%)
Female (45.7%)
Household income
Less than $25,000 32.2%
$25,000 to $39,999 19.3%
$40,000 to $59,999 17.9%
$60,000 to $74,999 5.3%
$75,000 to $99,999 11.9%
$100,000 to $149,999 11.8%
$150,000 and above 1.7%
OS
Android (73.2%)
iOS (26.8%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung Galaxy S23 Ultra
05 Samsung sm-s901u
Leading carriers
01 Verizon
5 most visited places/venues
01 Birchwood Park
02 Hillandale Golf Course
03 Ribbonwalk Nature Preserve
04 Charlotte Country Club
05 Firestone Community Park
Updated: 07-2026