Start.io audiences
Domestic Car Owners
in Rio de Janeiro
overview
People choose to buy domestic cars for different reasons, but those buyers share many of the same characteristics. Of the consumers who are identified as domestic car owners in Rio de Janeiro, 33% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
Brazil
City
Rio de Janeiro
Population
6,520,000
Area
1,221 sq km
INSIGHTS ON Domestic Car Owners in Rio de Janeiro
Age
55 years and above 33%
45-54 years 15.4%
35-44 years 19%
25-34 years 10.6%
18-24 years 22.1%
Gender
Male (88.5%)
Female (11.5%)
OS
Android (54.7%)
iOS (45.3%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 motorola XT-2343-1
04 Samsung Galaxy A54 5G
05 motorola moto g34 5G
Leading carriers
01 Claro
Updated: 07-2026