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Domestic Car Owners
in Sao Paulo

overview
People choose to buy domestic cars for different reasons, but those buyers share many of the same characteristics. Of the consumers who are identified as domestic car owners in Sao Paulo, 32.2% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
Brazil
City
Sao Paulo
Population
12,252,023
Area
1,521 sq km

INSIGHTS ON Domestic Car Owners in Sao Paulo
Age
55 years and above 32.2%
45-54 years 14.8%
35-44 years 17.8%
25-34 years 12.1%
18-24 years 23.1%
Gender
Male (86.9%)
Female (13.1%)
OS
Android (56.5%)
iOS (43.5%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 motorola moto g84 5G
04 motorola XT-2343-1
05 Samsung Galaxy A15 5G
Leading carriers
01 Claro
02 Vivo
03 Tim
Updated: 07-2026