Start.io audiences
Domestic Car Owners
in Wisconsin
overview
People choose to buy domestic cars for different reasons, but those buyers share many of the same characteristics. Of the consumers who are identified as domestic car owners in Wisconsin, 33% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
State
Wisconsin
Population
5,822,434
Area
54,158 sq mi
INSIGHTS ON Domestic Car Owners in Wisconsin
Age
55 years and above 33%
45-54 years 24.3%
35-44 years 12.7%
25-34 years 11.4%
18-24 years 18.5%
Gender
Male (31.5%)
Female (68.5%)
Household income
Less than $25,000 33.6%
$25,000 to $39,999 13.9%
$40,000 to $59,999 17.8%
$60,000 to $74,999 6.4%
$75,000 to $99,999 12%
$100,000 to $149,999 14.6%
$150,000 and above 1.7%
OS
Android (78.3%)
iOS (21.7%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s901u
03 Samsung SM-G991U
04 Samsung Galaxy S23 Ultra
05 Samsung sm-s908u
Leading carriers
01 Verizon
02 U.S. Cellular
03 T-Mobile
5 most visited places/venues
01 Washington Park
02 Westlawn Playground
03 Willow Park
04 Northpoint Center
05 Eagle Park
Updated: 07-2026