Start.io audiences

E-Commerce Consumers
in Germany

overview

These statistics show insights and characteristics for E-Commerce Consumers. In Germany, 59.7% of e-commerce consumers are males. Find out more about the characteristics of e-commerce consumers by reviewing the charts below.

Geolocation stat

Country

Germany

Population

83,517,045

Area

348,672 sq km

Audience size

23,143,965

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INSIGHTS ON E-Commerce Consumers in Germany

Age

55 years and above 39.8%

45-54 years 11%

35-44 years 8.2%

25-34 years 27.1%

18-24 years 13.9%

Gender

Male (59.7%)

Female (40.3%)

Android (70.9%)

iOS (29.1%)

Top devices

01 Apple iphone1,1

02 Generic Android 6.0

03 Samsung Galaxy S24

04 Samsung Galaxy S23

05 Samsung Galaxy S22

Leading carriers

01 Vodafone

02 Telekom

03 O2

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Updated: 07-2026

E-Commerce Consumersin Germany

INSIGHTS ON E-Commerce Consumers in Germany

E-Commerce Consumers
in Germany