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E-Commerce Consumers
in Kenya

E-Commerce Consumers
overview

These statistics show insights and characteristics for E-Commerce Consumers. In Kenya, 61% of e-commerce consumers are males. Find out more about the characteristics of e-commerce consumers by reviewing the charts below.

E-Commerce Consumers
Kenya map
Geolocation stat
Country
Kenya
Population
52,573,973
Area
569,140 sq km
Audience size
1,052,895
Kenya map

INSIGHTS ON E-Commerce Consumers in Kenya

Age
55 years and above 0.2%
45-54 years 0.2%
35-44 years 1%
25-34 years 82.4%
18-24 years 16.2%
Gender
Male (61%)
Female (39%)
Top devices
01 HuaWei Y9 Prime 2019
02 Samsung Galaxy A12
04 Samsung Galaxy A10s
05 TECNO MOBILE LIMITED SPARK 4
Leading carriers
01 Safaricom
02 Bharti Airtel
03 Orange
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Updated: 03-2023