Start.io audiences

E-Commerce Consumers
in Kenya

E-Commerce Consumers
overview

These statistics show insights and characteristics for E-Commerce Consumers. In Kenya, 50.7% of e-commerce consumers are males. Find out more about the characteristics of e-commerce consumers by reviewing the charts below.

E-Commerce Consumers
Kenya map
Geolocation stat
Country
Kenya
Population
52,573,973
Area
569,140 sq km
Audience size
1,277,726
Kenya map

INSIGHTS ON E-Commerce Consumers in Kenya

Age
55 years and above 0.2%
45-54 years 0.3%
35-44 years 1.3%
25-34 years 82.1%
18-24 years 16.1%
Gender
Male (50.7%)
Female (49.3%)
Top devices
01 Infinix HOT5
02 HuaWei Y9 Prime 2019
03 Samsung Galaxy A10s
04 Infinix HOT 4 Lite
05 TECNO MOBILE LIMITED CAMON 11
Leading carriers
01 Safaricom
02 Bharti Airtel
03 Orange
Activate this Audience
Activate this audience and access hundreds of user segments,
each containing millions of active consumers
Updated: 08-2021