Start.io audiences

E-Commerce Consumers
in United States

E-Commerce Consumers
overview

These statistics show insights and characteristics for E-Commerce Consumers. In United States, 52.9% of e-commerce consumers are males. Find out more about the characteristics of e-commerce consumers by reviewing the charts below.

E-Commerce Consumers
United States map
Geolocation stat
Country
United States
Population
329,064,917
Area
9,147,593 sq km
Audience size
105,669,117
United States map

INSIGHTS ON E-Commerce Consumers in United States

Age
55 years and above 39.1%
45-54 years 24.1%
35-44 years 13.1%
25-34 years 8.9%
18-24 years 14.8%
Gender
Male (52.9%)
Female (47.1%)
Household income
Less than $25,000 36.1%
$25,000 to $39,999 15.9%
$40,000 to $59,999 15.8%
$60,000 to $74,999 6%
$75,000 to $99,999 10%
$100,000 to $149,999 14.6%
$150,000 and above 1.7%
OS
Android (72.8%)
iOS (27.2%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung sm-s908u
04 Samsung Galaxy S23 Ultra
05 Apple iPad1,1
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
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Updated: 07-2026