Start.io audiences

Family Travelers
in Massachusetts

Family Travelers
overview

These statistics show insights and characteristics for family travelers and can include parents traveling with children or extended family members. To better understand family travelers in Massachusetts, consider the fact that 28.7% are in the 55+ age group. Learn more about these users below.

Family Travelers
Massachusetts map
Geolocation stat
Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi
Audience size
867,116
Massachusetts map

INSIGHTS ON Family Travelers in Massachusetts

Age
55 years and above 28.7%
45-54 years 19%
35-44 years 24.2%
25-34 years 10.8%
18-24 years 17.2%
Gender
Male (54.2%)
Female (45.8%)
Household income
Less than $25,000 32.4%
$25,000 to $39,999 11.1%
$40,000 to $59,999 14.7%
$60,000 to $74,999 6.3%
$75,000 to $99,999 12.6%
$100,000 to $149,999 22.1%
$150,000 and above 0.8%
OS
Android (79.3%)
iOS (20.7%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy S23 Ultra
04 Samsung Galaxy A14 5G
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Hale Park
04 Port of Boston
05 Erricola Park
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Updated: 07-2026