Start.io audiences
Frequent Travelers
in California

overview
US frequent travelers share some interesting characteristics. Of the consumers who are identified as Frequent Travelers in California, 30.9% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi

INSIGHTS ON Frequent Travelers in California
Age
55 years and above 30.9%
45-54 years 23.8%
35-44 years 20.1%
25-34 years 11.3%
18-24 years 13.9%
Gender
Male (57.7%)
Female (42.3%)
Household income
Less than $25,000 30.4%
$25,000 to $39,999 15.5%
$40,000 to $59,999 13.7%
$60,000 to $74,999 5%
$75,000 to $99,999 12.1%
$100,000 to $149,999 19%
$150,000 and above 4.4%
OS
Android (70.4%)
iOS (29.6%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung SM-G991U
04 Samsung Galaxy S9
05 Samsung Galaxy S21 Ultra 5G
Leading carriers
01 T-Mobile
02 AT&T
5 most visited places/venues
01 Belo Garden
02 City Hall Park
03 Cornell University
04 Central Park
05 Highland Park
Updated: 07-2026