Start.io audiences

Home Improvement DIYers
in Massachusetts

Home Improvement DIYers
overview

Home improvement DIYers are up for most challenges, big or small because they enjoy the hard work and sense of accomplishment of doing something independently. 34.6% of home improvement DIYers in Massachusetts are in the 55+ age group. Find out more about the demographics and traits of home improvement DIYers below.

Home Improvement DIYers
Massachusetts map
Geolocation stat
Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi
Audience size
1,742,349
Massachusetts map

INSIGHTS ON Home Improvement DIYers in Massachusetts

Age
55 years and above 34.6%
45-54 years 20.2%
35-44 years 19.9%
25-34 years 8.3%
18-24 years 17%
Gender
Male (52.1%)
Female (47.9%)
Household income
Less than $25,000 32.1%
$25,000 to $39,999 11.4%
$40,000 to $59,999 14.2%
$60,000 to $74,999 6.1%
$75,000 to $99,999 12.4%
$100,000 to $149,999 22.4%
$150,000 and above 1.3%
OS
Android (66.8%)
iOS (33.2%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung Galaxy A15 5G
04 Samsung sm-s901u
05 Samsung sm-s908u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Port of Boston
04 Hale Park
05 Erricola Park
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Updated: 07-2026