Start.io audiences
Home Improvement Store Shoppers
in Durham
overview
Home improvement store shoppers share some similar characteristics. Of the consumers who are identified as Home Improvement Store Shoppers in Durham, 41.1% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
City
Durham, North Carolina
Population
278,993
Area
109 sq mi
INSIGHTS ON Home Improvement Store Shoppers in Durham
Age
55 years and above 41.1%
45-54 years 21.2%
35-44 years 13.4%
25-34 years 8.1%
18-24 years 16.2%
Gender
Male (49.6%)
Female (50.4%)
Household income
Less than $25,000 34.2%
$25,000 to $39,999 17.6%
$40,000 to $59,999 18%
$60,000 to $74,999 5.4%
$75,000 to $99,999 13.7%
$100,000 to $149,999 9.3%
$150,000 and above 1.9%
OS
Android (71%)
iOS (29%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung Galaxy A15 5G
05 Samsung Galaxy S23 Ultra
Leading carriers
01 Verizon
02 AT&T
5 most visited places/venues
01 Birchwood Park
02 Hillandale Golf Course
03 Ribbonwalk Nature Preserve
04 Charlotte Country Club
05 Firestone Community Park
Updated: 07-2026