Start.io audiences
Home Improvement Store Shoppers
in Houston

overview
Home improvement store shoppers share some similar characteristics. Of the consumers who are identified as Home Improvement Store Shoppers in Houston, 36.1% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
City
Houston, Texas
Population
2,320,268
Area
637 sq mi

INSIGHTS ON Home Improvement Store Shoppers in Houston
Age
55 years and above 36.1%
45-54 years 22.4%
35-44 years 13.9%
25-34 years 10.2%
18-24 years 17.4%
Gender
Male (51.3%)
Female (48.7%)
Household income
Less than $25,000 35.8%
$25,000 to $39,999 17.6%
$40,000 to $59,999 16.5%
$60,000 to $74,999 6%
$75,000 to $99,999 10.3%
$100,000 to $149,999 12.5%
$150,000 and above 1.3%
OS
Android (66.4%)
iOS (33.6%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Apple iPad1,1
04 Samsung Galaxy A14 5G
05 Samsung Galaxy S24 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Moritz Pech Family Park
02 Burnett-Bayland Park
03 Timbergrove Manor Park
04 American urban construction (AUC)
05 West End Park
Updated: 07-2026