Start.io audiences
Home Improvement Store Shoppers
in Iowa
overview
Home improvement store shoppers share some similar characteristics. Of the consumers who are identified as Home Improvement Store Shoppers in Iowa, 36.8% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
State
Iowa
Population
3,155,070
Area
55,857 sq mi
INSIGHTS ON Home Improvement Store Shoppers in Iowa
Age
55 years and above 36.8%
45-54 years 23%
35-44 years 13.4%
25-34 years 10.4%
18-24 years 16.3%
Gender
Male (30.4%)
Female (69.6%)
Household income
Less than $25,000 29.6%
$25,000 to $39,999 14.9%
$40,000 to $59,999 19.4%
$60,000 to $74,999 6.2%
$75,000 to $99,999 13.7%
$100,000 to $149,999 14.2%
$150,000 and above 2%
OS
Android (70.9%)
iOS (29.1%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s901u
04 Samsung SM-G991U
05 Samsung sm-s908u
Leading carriers
01 Verizon
02 U.S. Cellular
03 T-Mobile
5 most visited places/venues
01 Walmart Supercenter
02 Noelridge
03 Central Park
04 Ashby Park
05 Fairmeadows Park
Updated: 07-2026