Start.io audiences
Homeowners
in California

overview
Homeowners have chosen to invest in real estate, and either live in their properties or rent them out as a source of income. Homeowners in California range in age with 35.2% of them falling into the 55+ age group. Find out more about the characteristics of this group below.


Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi

INSIGHTS ON Homeowners in California
Age
55 years and above 35.2%
45-54 years 23.7%
35-44 years 18.2%
25-34 years 7.4%
18-24 years 15.5%
Gender
Male (52.3%)
Female (47.7%)
Household income
Less than $25,000 34.8%
$25,000 to $39,999 14.8%
$40,000 to $59,999 15.9%
$60,000 to $74,999 6.4%
$75,000 to $99,999 9.8%
$100,000 to $149,999 17.2%
$150,000 and above 1%
OS
Android (59.3%)
iOS (40.7%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung Galaxy A15 5G
04 Samsung Galaxy A14 5G
05 Samsung Galaxy S23 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Belo Garden
02 Cornell University
03 City Hall Park
04 Central Park
05 Maria Hernandez Park
Updated: 07-2026