Start.io audiences

Homeowners
in Sao Paulo

Homeowners
overview

Homeowners have chosen to invest in real estate, and either live in their properties or rent them out as a source of income. Homeowners in Sao Paulo range in age with 26.4% of them falling into the 35-44 age group. Find out more about the characteristics of this group below.

Homeowners
Sao Paulo map
Geolocation stat
Country
Brazil
City
Sao Paulo
Population
12,252,023
Area
1,521 sq km
Audience size
214,751
Sao Paulo map

INSIGHTS ON Homeowners in Sao Paulo

Age
55 years and above 22.1%
45-54 years 17%
35-44 years 26.4%
25-34 years 12.7%
18-24 years 21.7%
Gender
Male (79.2%)
Female (20.8%)
OS
Android (60.3%)
iOS (39.7%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Generic Android 6.0
04 Samsung Galaxy A16 5G
05 Samsung Galaxy A14 5G
Leading carriers
01 Claro
02 Vivo
03 Tim
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Updated: 07-2026