Start.io audiences
Hybrid or Electric Car Owners
in Massachusetts

overview
Many people who buy hybrid or electric cars do so out of an interest in preserving the environment or want to benefit from the cost-saving measures associated with these vehicles. Of the consumers who are identified as Hybrid or Electric Car Owners in Massachusetts, 36.3% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi

INSIGHTS ON Hybrid or Electric Car Owners in Massachusetts
Age
55 years and above 36.3%
45-54 years 22.4%
35-44 years 16.4%
25-34 years 10.8%
18-24 years 14.1%
Gender
Male (66.1%)
Female (33.9%)
Household income
Less than $25,000 32.1%
$25,000 to $39,999 10.9%
$40,000 to $59,999 13.3%
$60,000 to $74,999 6.2%
$75,000 to $99,999 12.6%
$100,000 to $149,999 23.3%
$150,000 and above 1.6%
OS
Android (88.2%)
iOS (11.8%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Samsung Galaxy S23 Ultra
04 Samsung sm-s901u
05 Samsung Galaxy S24 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Port of Boston
04 Hale Park
05 Erricola Park
Updated: 07-2026