Start.io audiences
Insurance and Financial Planning Users
in Australia
overview
People interested in insurance and financial planning may be looking to make a large purchase in the near future or set up long-term financial plans. Of all the users interested in Insurance and Financial Planning Users in Australia, 52.6% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.
Country
Australia
Population
25,203,198
Area
7,633,565 sq km
INSIGHTS ON Insurance and Financial Planning Users in Australia
Age
55 years and above 52.6%
45-54 years 16%
35-44 years 10.6%
25-34 years 8.1%
18-24 years 12.6%
Gender
Male (77.7%)
Female (22.3%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy S23 Ultra
03 Samsung Galaxy S21 5G
04 Samsung Galaxy S22 Ultra
05 Samsung Galaxy S24 Ultra
Leading carriers
01 Telstra
02 Optus
03 Vodafone
Updated: 07-2026