Start.io audiences
Insurance and Financial Planning Users
in Salt Lake City

overview
People interested in insurance and financial planning may be looking to make a large purchase in the near future or set up long-term financial plans. Of all the users interested in Insurance and Financial Planning Users in Salt Lake City, 32.7% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.


Country
United States
City
Salt Lake City, Utah
Population
200,567
Area
111 sq mi

INSIGHTS ON Insurance and Financial Planning Users in Salt Lake City
Age
55 years and above 32.7%
45-54 years 24.5%
35-44 years 12.6%
25-34 years 13.1%
18-24 years 17.1%
Gender
Male (42%)
Female (58%)
Household income
Less than $25,000 28.2%
$25,000 to $39,999 14.2%
$40,000 to $59,999 18%
$60,000 to $74,999 7.5%
$75,000 to $99,999 15.5%
$100,000 to $149,999 14.9%
$150,000 and above 1.6%
OS
Android (84.4%)
iOS (15.6%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy S23 Ultra
03 Samsung sm-s901u
04 Samsung sm-s908u
05 Samsung Galaxy S24 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Germania Park
02 Bennion Park
03 Riverside Park
04 9Th South River Park
05 Washington Square
Updated: 07-2026