Start.io audiences
Insurance and Financial Planning Users
in United States

overview
People interested in insurance and financial planning may be looking to make a large purchase in the near future or set up long-term financial plans. Of all the users interested in Insurance and Financial Planning Users in United States, 43.1% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.


Country
United States
Population
329,064,917
Area
9,147,593 sq km

INSIGHTS ON Insurance and Financial Planning Users in United States
Age
55 years and above 43.1%
45-54 years 22.8%
35-44 years 12%
25-34 years 9.1%
18-24 years 13%
Gender
Male (54.5%)
Female (45.5%)
Household income
Less than $25,000 36.8%
$25,000 to $39,999 15.7%
$40,000 to $59,999 15.8%
$60,000 to $74,999 6.1%
$75,000 to $99,999 9.8%
$100,000 to $149,999 14.3%
$150,000 and above 1.4%
OS
Android (82%)
iOS (18%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Samsung Galaxy S23 Ultra
04 Samsung Galaxy A15 5G
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Cornell University
02 Belo Garden
03 Walmart Supercenter
04 City Hall Park
05 Central Park
Updated: 07-2026