Start.io audiences
July 4th Shoppers
in Fresno
overview
Users who shop for July 4th purchase may be looking for party supplies for celebrating the holiday or interesting in finding holiday shopping deals from retailers. Based on POI visits, mobile apps and various device data signals, of the July 4th shoppers in Fresno, 28.1% are in the 55+ age group.
Country
United States
City
Fresno, California
Population
531,576
Area
114 sq mi
INSIGHTS ON July 4th Shoppers in Fresno
Age
55 years and above 28.1%
45-54 years 18.7%
35-44 years 21.7%
25-34 years 14.9%
18-24 years 16.5%
Gender
Male (50%)
Female (50%)
Household income
Less than $25,000 32%
$25,000 to $39,999 17.6%
$40,000 to $59,999 14.9%
$60,000 to $74,999 4.2%
$75,000 to $99,999 10.1%
$100,000 to $149,999 17.8%
$150,000 and above 3.4%
OS
Android (82.4%)
iOS (17.6%)
Top devices
01 Apple iphone
02 Apple iphone1,1
03 Samsung Galaxy S10+
04 Apple Ipad
05 Samsung Galaxy S10
Leading carriers
01 AT&T
02 T-Mobile
03 Verizon
5 most visited places/venues
01 North Park Blocks
02 Belo Garden
03 Cornell University
04 City Hall Park
05 Central Park
Updated: 07-2026