Start.io audiences
July 4th Shoppers
in Japan

overview
Users who shop for July 4th purchase may be looking for party supplies for celebrating the holiday or interesting in finding holiday shopping deals from retailers. Based on POI visits, mobile apps and various device data signals, of the July 4th shoppers in Japan, 48.2% are in the 55+ age group.


INSIGHTS ON July 4th Shoppers in Japan
Age
55 years and above 48.2%
45-54 years 11%
35-44 years 6.5%
25-34 years 12.6%
18-24 years 21.7%
Gender
Male (75.5%)
Female (24.5%)
OS
Android (94.9%)
iOS (5.1%)
Top devices
01 Samsung Galaxy S10
02 Samsung Galaxy S23+
03 Samsung Galaxy S22
04 Samsung Galaxy A54 5G
05 Samsung galaxy a34 5g
Leading carriers
01 Softbank
02 AU
03 AU
Updated: 07-2026