Start.io audiences
July 4th Shoppers
in Michigan

overview
Users who shop for July 4th purchase may be looking for party supplies for celebrating the holiday or interesting in finding holiday shopping deals from retailers. Based on POI visits, mobile apps and various device data signals, of the July 4th shoppers in Michigan, 32.4% are in the 55+ age group.


Country
United States
State
Michigan
Population
9,986,857
Area
56,539 sq mi

INSIGHTS ON July 4th Shoppers in Michigan
Age
55 years and above 32.4%
45-54 years 19.8%
35-44 years 22.4%
25-34 years 11.3%
18-24 years 14%
Gender
Male (51.9%)
Female (48.1%)
Household income
Less than $25,000 33.8%
$25,000 to $39,999 16.6%
$40,000 to $59,999 17.5%
$60,000 to $74,999 5%
$75,000 to $99,999 9.2%
$100,000 to $149,999 15.1%
$150,000 and above 2.8%
OS
Android (81%)
iOS (19%)
Top devices
01 Apple iphone
02 Apple Ipad
03 Samsung Galaxy S9
04 Samsung Galaxy S10
05 Samsung Galaxy S10e
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Peterson
02 Intervale-Roselawn
03 Richard Allen
04 Kern
05 Jaycee Park
Updated: 07-2026