Start.io audiences
July 4th Shoppers
in Mississippi
overview
Users who shop for July 4th purchase may be looking for party supplies for celebrating the holiday or interesting in finding holiday shopping deals from retailers. Based on POI visits, mobile apps and various device data signals, of the July 4th shoppers in Mississippi, 31.5% are in the 55+ age group.
Country
United States
State
Mississippi
Population
2,976,149
Area
46,923 sq mi
INSIGHTS ON July 4th Shoppers in Mississippi
Age
55 years and above 31.5%
45-54 years 21.1%
35-44 years 20.2%
25-34 years 12.2%
18-24 years 14.9%
Gender
Male (44.5%)
Female (55.5%)
Household income
Less than $25,000 42.3%
$25,000 to $39,999 17.6%
$40,000 to $59,999 12%
$60,000 to $74,999 4.1%
$75,000 to $99,999 8.6%
$100,000 to $149,999 12.4%
$150,000 and above 3.1%
OS
Android (77%)
iOS (23%)
Top devices
01 Apple iphone
02 Apple iphone1,1
03 Apple Ipad
04 Apple iPad1,1
05 Samsung Galaxy S8
Leading carriers
01 AT&T
02 Verizon
03 C Spire
5 most visited places/venues
01 Smith Park
02 Legion
03 Belo Garden
04 Dahmer Park
05 Marconi
Updated: 07-2026