Start.io audiences
July 4th Shoppers
in Missouri
overview
Users who shop for July 4th purchase may be looking for party supplies for celebrating the holiday or interesting in finding holiday shopping deals from retailers. Based on POI visits, mobile apps and various device data signals, of the July 4th shoppers in Missouri, 30.8% are in the 55+ age group.
Country
United States
State
Missouri
Population
6,137,428
Area
68,742 sq mi
INSIGHTS ON July 4th Shoppers in Missouri
Age
55 years and above 30.8%
45-54 years 18.9%
35-44 years 18.4%
25-34 years 15.4%
18-24 years 16.5%
Gender
Male (50.8%)
Female (49.2%)
Household income
Less than $25,000 34.9%
$25,000 to $39,999 17.2%
$40,000 to $59,999 15.1%
$60,000 to $74,999 5.5%
$75,000 to $99,999 10.6%
$100,000 to $149,999 13.6%
$150,000 and above 3.1%
OS
Android (82.6%)
iOS (17.4%)
Top devices
01 Apple iphone
02 Samsung Galaxy S9
03 Apple Ipad
04 Apple iphone1,1
05 Samsung Galaxy S10e
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Central Park
02 Paige Satchel Stadium
03 University of Missouri-St Louis
04 Pioneer Park
05 Neighborhood 407
Updated: 07-2026