Start.io audiences
July 4th Shoppers
in St. Louis
overview
Users who shop for July 4th purchase may be looking for party supplies for celebrating the holiday or interesting in finding holiday shopping deals from retailers. Based on POI visits, mobile apps and various device data signals, of the July 4th shoppers in St. Louis, 27.1% are in the 55+ age group.
Country
United States
City
St. Louis, Missouri
Population
300,576
Area
62 sq mi
INSIGHTS ON July 4th Shoppers in St. Louis
Age
55 years and above 27.1%
45-54 years 17.9%
35-44 years 12.6%
25-34 years 22.6%
18-24 years 19.8%
Gender
Male (56.8%)
Female (43.2%)
Household income
Less than $25,000 37.2%
$25,000 to $39,999 16.9%
$40,000 to $59,999 15.9%
$60,000 to $74,999 5.6%
$75,000 to $99,999 9.6%
$100,000 to $149,999 12.1%
$150,000 and above 2.6%
OS
Android (87%)
iOS (13%)
Top devices
01 innotek GmbH VirtualBox
02 Apple iphone
03 Samsung Galaxy S9
04 Samsung Galaxy S10e
05 Apple iphone1,1
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 University of Missouri-St Louis
02 Heman Park
03 Eugene Tink Bradley Park
04 Jeske Park
05 David R Francis Park
Updated: 07-2026