Start.io audiences
July 4th Shoppers
in United States

overview
Users who shop for July 4th purchase may be looking for party supplies for celebrating the holiday or interesting in finding holiday shopping deals from retailers. Based on POI visits, mobile apps and various device data signals, of the July 4th shoppers in United States, 30.2% are in the 55+ age group.


Country
United States
Population
329,064,917
Area
9,147,593 sq km

INSIGHTS ON July 4th Shoppers in United States
Age
55 years and above 30.2%
45-54 years 18.7%
35-44 years 22.6%
25-34 years 12.9%
18-24 years 15.6%
Gender
Male (53.4%)
Female (46.6%)
Household income
Less than $25,000 33.7%
$25,000 to $39,999 15.7%
$40,000 to $59,999 14.9%
$60,000 to $74,999 5.6%
$75,000 to $99,999 10.6%
$100,000 to $149,999 16.3%
$150,000 and above 3.3%
OS
Android (81.9%)
iOS (18.1%)
Top devices
01 Apple iphone
02 Apple Ipad
03 Apple iphone1,1
04 Samsung Galaxy S9
05 Samsung Galaxy S10
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Belo Garden
02 City Hall Park
03 Central Park
04 Cornell University
05 Maria Hernandez Park
Updated: 07-2026