Start.io audiences
Macy's Shoppers
in Newark

overview
Macy's shoppers enjoy the wide array of brands and items that are available from the big-name retailer. In Newark, 37.8% of Macy's Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Newark, New Jersey
Population
282,011
Area
24 sq mi

INSIGHTS ON Macy's Shoppers in Newark
Age
55 years and above 37.8%
45-54 years 23.4%
35-44 years 13.2%
25-34 years 11.8%
18-24 years 13.8%
Gender
Male (39.5%)
Female (60.5%)
Household income
Less than $25,000 30.6%
$25,000 to $39,999 11.4%
$40,000 to $59,999 11.5%
$60,000 to $74,999 6.8%
$75,000 to $99,999 13.5%
$100,000 to $149,999 24.7%
$150,000 and above 1.6%
OS
Android (74.2%)
iOS (25.8%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Samsung Galaxy S23 Ultra
04 Samsung Galaxy A15 5G
05 Samsung SM-G991U
Leading carriers
01 T-Mobile
02 T-Mobile
5 most visited places/venues
01 Macy's
02 Independence Park
03 Branch Brook Park
04 West End Avenue Park
05 Hunterdon Street Park
Updated: 07-2026