Start.io audiences
Mall Visitors
in Boston
overview
Mall visitors like the atmosphere, access to many different shops, and the convenience of these centers. Of all the Mall Visitors in Boston, 37% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.
Country
United States
City
Boston, Massachusetts
Population
692,600
Area
48 sq mi
INSIGHTS ON Mall Visitors in Boston
Age
55 years and above 37%
45-54 years 24.9%
35-44 years 13%
25-34 years 9.3%
18-24 years 15.8%
Gender
Male (54.8%)
Female (45.2%)
Household income
Less than $25,000 30.9%
$25,000 to $39,999 9.7%
$40,000 to $59,999 15.7%
$60,000 to $74,999 6.5%
$75,000 to $99,999 15.3%
$100,000 to $149,999 21.2%
$150,000 and above 0.7%
OS
Android (66.8%)
iOS (33.2%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy A16 5G
04 Apple iPad1,1
05 Samsung Galaxy A14 5G
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Port of Boston
04 Hale Park
05 Medal Of Honor Park
Updated: 07-2026