Start.io audiences
Mall Visitors
in Massachusetts
overview
Mall visitors like the atmosphere, access to many different shops, and the convenience of these centers. Of all the Mall Visitors in Massachusetts, 37.6% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.
Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi
INSIGHTS ON Mall Visitors in Massachusetts
Age
55 years and above 37.6%
45-54 years 23.2%
35-44 years 16.1%
25-34 years 7.9%
18-24 years 15.3%
Gender
Male (53.2%)
Female (46.8%)
Household income
Less than $25,000 32.7%
$25,000 to $39,999 11.4%
$40,000 to $59,999 14.3%
$60,000 to $74,999 6.2%
$75,000 to $99,999 12.3%
$100,000 to $149,999 21.9%
$150,000 and above 1.1%
OS
Android (66%)
iOS (34%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung Galaxy A15 5G
04 Samsung sm-s901u
05 Samsung sm-s908u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Port of Boston
04 Hale Park
05 Erricola Park
Updated: 07-2026