Start.io audiences
March Madness Fans
in Illinois
overview
Match Madness fans like college basketball and enjoy watching and predicting which team will come out on top, winning the tournament. Of all the March Madness Fans in Illinois, 38.3% are in the 35-44 age group. Learn more about the demographics and characteristics of these users below.
Country
United States
State
Illinois
Population
12,671,821
Area
55,519 sq mi
INSIGHTS ON March Madness Fans in Illinois
Age
55 years and above 23.6%
45-54 years 14.1%
35-44 years 38.3%
25-34 years 5.4%
18-24 years 18.6%
Gender
Male (57.1%)
Female (42.9%)
Household income
Less than $25,000 34.6%
$25,000 to $39,999 14.2%
$40,000 to $59,999 18%
$60,000 to $74,999 6.4%
$75,000 to $99,999 11.2%
$100,000 to $149,999 14.7%
$150,000 and above 0.9%
OS
Android (83.6%)
iOS (16.4%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy S23 Ultra
04 Samsung sm-s908u
05 Samsung Galaxy A13 5G
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Marquette (Jacques)
02 Blackhawk
03 Shedd (John G )
04 Garfield (James)
05 Levin (John)
Updated: 07-2026