Start.io audiences

March Madness Fans
in Lexington

March Madness Fans
overview

Match Madness fans like college basketball and enjoy watching and predicting which team will come out on top, winning the tournament. Of all the March Madness Fans in Lexington, 41.9% are in the 18-24 age group. Learn more about the demographics and characteristics of these users below.

March Madness Fans
Lexington map
Geolocation stat
Country
United States
City
Lexington, Kentucky
Population
323,152
Area
283 sq mi
Audience size
19,054
Lexington map

INSIGHTS ON March Madness Fans in Lexington

Age
55 years and above 8%
45-54 years 5.5%
35-44 years 12.1%
25-34 years 32.6%
18-24 years 41.9%
Gender
Male (50.9%)
Female (49.1%)
Household income
Less than $25,000 50.4%
$25,000 to $39,999 16.3%
$40,000 to $59,999 14.5%
$60,000 to $74,999 4.3%
$75,000 to $99,999 7.2%
$100,000 to $149,999 7.3%
$150,000 and above %
OS
Android (70.2%)
iOS (29.8%)
Leading carriers
01 T-Mobile
02 Verizon
03 T-Mobile
5 most visited places/venues
01 Mapleleaf Forest Park
02 Gainesway Park
03 Ecton Park
04 Hartland Park
05 Coldstream Park
Activate this Audience
Activate this audience and access hundreds of user segments,
each containing millions of active consumers
Updated: 03-2023