Start.io audiences
March Madness Fans
in Sao Paulo
overview
Match Madness fans like college basketball and enjoy watching and predicting which team will come out on top, winning the tournament. Of all the March Madness Fans in Sao Paulo, 39.2% are in the 18-24 age group. Learn more about the demographics and characteristics of these users below.
Country
Brazil
City
Sao Paulo
Population
12,252,023
Area
1,521 sq km
INSIGHTS ON March Madness Fans in Sao Paulo
Age
55 years and above 20.6%
45-54 years 13.2%
35-44 years 13.3%
25-34 years 13.6%
18-24 years 39.2%
Gender
Male (85.7%)
Female (14.3%)
OS
Android (79.9%)
iOS (20.1%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Apple iPhone12,1
04 Apple iPhone14,5
05 Samsung Galaxy A15
Leading carriers
01 Claro
02 Tim
03 Vivo
Updated: 07-2026