Start.io audiences
March Madness Fans
in Utah

overview
Match Madness fans like college basketball and enjoy watching and predicting which team will come out on top, winning the tournament. Of all the March Madness Fans in Utah, 30.9% are in the 55+ age group. Learn more about the demographics and characteristics of these users below.


Country
United States
State
Utah
Population
3,205,958
Area
82,170 sq mi

INSIGHTS ON March Madness Fans in Utah
Age
55 years and above 30.9%
45-54 years 23.2%
35-44 years 19.1%
25-34 years 8.4%
18-24 years 18.4%
Gender
Male (40.2%)
Female (59.8%)
Household income
Less than $25,000 25.9%
$25,000 to $39,999 13.2%
$40,000 to $59,999 20.1%
$60,000 to $74,999 8.7%
$75,000 to $99,999 13.9%
$100,000 to $149,999 17%
$150,000 and above 1.3%
OS
Android (74%)
iOS (26%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung Galaxy S23 Ultra
04 Samsung Galaxy S24 Ultra
05 Samsung Galaxy A15 5G
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Germania Park
02 Bennion Park
03 Riverside Park
04 9Th South River Park
05 Washington Square
Updated: 07-2026