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McDonald's Customers
in Italy

overview
McDonald's customers are die-hard fans of the brand, enjoying its signature burger and famous fries. In Italy, 41.8% of McDonald's Customers are in the 55+ age group. Explore more characteristics of these users in the charts below.


INSIGHTS ON McDonald's Customers in Italy
Age
55 years and above 41.8%
45-54 years 17%
35-44 years 7.4%
25-34 years 12.9%
18-24 years 20.9%
Gender
Male (48.3%)
Female (51.7%)
OS
Android (89.9%)
iOS (10.1%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 Samsung Galaxy A14
04 Samsung Galaxy A13
05 Samsung Galaxy A16
Leading carriers
01 HO
02 Wind
03 Vodafone
Updated: 07-2026