Start.io audiences
McDonald's Customers
in Massachusetts
overview
McDonald's customers are die-hard fans of the brand, enjoying its signature burger and famous fries. In Massachusetts, 33.9% of McDonald's Customers are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi
INSIGHTS ON McDonald's Customers in Massachusetts
Age
55 years and above 33.9%
45-54 years 24.2%
35-44 years 14.5%
25-34 years 11.4%
18-24 years 16%
Gender
Male (51.8%)
Female (48.2%)
Household income
Less than $25,000 31.3%
$25,000 to $39,999 12.4%
$40,000 to $59,999 13.4%
$60,000 to $74,999 5.6%
$75,000 to $99,999 12.6%
$100,000 to $149,999 22%
$150,000 and above 2.7%
OS
Android (70.5%)
iOS (29.5%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung SM-G991U
04 Samsung sm-s908u
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 McDonald's
02 Codman Square
03 Highland Park
04 Port of Boston
05 Hale Park
Updated: 07-2026