Start.io audiences
McDonald's Customers
in Sao Paulo
overview
McDonald's customers are die-hard fans of the brand, enjoying its signature burger and famous fries. In Sao Paulo, 36.6% of McDonald's Customers are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
Brazil
City
Sao Paulo
Population
12,252,023
Area
1,521 sq km
INSIGHTS ON McDonald's Customers in Sao Paulo
Age
55 years and above 36.6%
45-54 years 11.5%
35-44 years 8.2%
25-34 years 16.3%
18-24 years 27.3%
Gender
Male (65%)
Female (35%)
OS
Android (53.9%)
iOS (46.1%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Apple iPad1,1
04 Samsung Galaxy A15
05 Apple iPhone14,5
Leading carriers
01 Claro
02 Tim
03 Vivo
Updated: 07-2026